More women than ever are buying jewellery at auction –here's what it means

More Women Buying Jewellery at Auction

Record numbers of women are buying jewellery at auction, driving multi-million-dollar sales and reshaping the market.

Data from Christie's auction house reveals that between 2014 and 2025, the number of female buyers and bidders increased by 567 per cent.

Historically, buying jewellery for oneself was associated with glamour and extravagance, as exemplified by figures such as Marie Antoinette and Elizabeth Taylor.

Today, it is increasingly seen as a form of financial empowerment, with total spending by female buyers at Christie's rising 284 per cent, from $30.3 million in 2014 to $116.7 million in 2025.

On average, total female spending at Christie's rose 56 per cent from 2024 to 2025.

Buying jewellery for oneself is increasingly seen as a form of financial empowerment.

Author's summary: Women drive auction sales with 567% increase in buyers.

more

Spear's Spear's — 2025-10-15

More News