Deal Me In: Acquisitions and FDI in Ireland
Tapping into Irish talent and technology through acquisitions is a proven route for multinationals looking to expand into new markets.
Dublin is a hub for big tech companies, which can be perceived as a challenge for newcomers. However, the presence of well-recognized brands in Dublin actually attracts qualified people from all over Europe.
Cork has become a global hub for international headquarters of technology companies, with over 100 technology companies and 40,000 students across its two universities. This talent pool supported NetApp's decision to base its international headquarters in Cork.
Because we’ve got such a base of well recognised brands in Dublin, that actually brings qualified people from all over Europe here.
Author's summary: Acquisitions play a key role in bringing FDI to Ireland.