Inside Nike and LA Rams’ “In The Field”

Nike and LA Rams Celebrate SoCal High School Football

Nike, the LA Rams, and Born X Raised have come together to celebrate SoCal high school football with custom jerseys and legendary rivalries.

Last Friday, the East LA Classic took place, featuring a long-standing rivalry between Roosevelt High School and Garfield High School, dating back to 1953.

This was an intense display of sheer athletic ability fueled by a long-tenured generational pride from both sides representing a historic lineage of sportsmanship in the East L.A. Latino community.

The game was held at East Los Angeles College in Monterey Park, with the support of Nike and the LA Rams, keeping the tradition alive.

The teams played in style, thanks to custom jerseys provided by the partnership.

Author's summary: Nike and LA Rams support SoCal high school football.

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Los Angeles Magazine Los Angeles Magazine — 2025-11-03

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