Byredo’s Lucia Pica Is Rewriting the Rules of Holiday Beauty

Byredo’s Lucia Pica Is Rewriting the Rules of Holiday Beauty

The makeup artist behind Byredo’s new Polaar Harmony collection invites us to trade festive reds and golds for soft blues, pinks and golds this season.

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Every year, holiday beauty tends to follow the same formula with glittery lids, glossy lips and enough highlighter to outshine the tree topper. But this holiday season, Byredo, and its creative makeup director, Lucia Pica, are swapping sparkles for serenity.

With the launch of Polaar Harmony, the brand is rewriting the rules of festive beauty. Inspired by the shifting light and contrasts of the Nordic Sea, the collection captures that stillness in color form.

Author summary: Byredo redefines holiday beauty with Polaar Harmony.

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PureWow PureWow — 2025-11-04

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