Financial Pressures on Gen Z Canadians
A recent TD survey reveals that more than half of Gen Z Canadians (53%) feel pressured to maintain a successful image on social media, despite struggling financially.
Many young Canadians are anxious about their finances and feel conflicted about keeping up appearances, with nearly two in three (65%) believing they are falling behind their peers financially.
Gen Z is under constant pressure to appear financially secure as soon as they begin their careers, while many are struggling behind the scenes with stress, debt and uncertainty
According to Kristy Irwin, Product Group Owner, Youth & Student, this pressure is a significant concern for Gen Z.
Key findings from the survey include:
- 53% of Gen Z respondents feel compelled to maintain a successful image on social media
- 65% believe they are falling behind their peers financially
Author's summary: Gen Z Canadians face financial pressure to maintain a successful image.
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